Having established its leadership position in desktop, servers and database, Microsoft started focusing on enterprise communications. It has delivered an integrated and high value platform and solutions, through its flagship product Lync Server. Microsoft enjoys more than a decade long supremacy in the enterprise communications market and Lync 2010 is making a key impact in this segment. Lync 2010 has a unique desktop communications client, robust integration with AD, database, exchange server and provides mature APIs to have tight integrations with any business application.
Microsoft, with its deep development platforms like .Net and Visual Studio, is able to bring huge business value into the enterprise communications and mobility layers using Lync server. I am more than sure that MS Lync is going to become an irresistible enterprise communications platform by 2014. There is a large global community already built on Lync using MS directions, forums and partner eco-system. This has become a very successful value chain for Lync platform to reach small and large enterprises for developing applications, integrating platform and Lync deployments.
MS Lync technical capabilities and features include fantastic call features, call control abilities, Presence and advanced Presence possibilities, Instant Messaging, multi IM, call and IM escalations in to audio and video conferences, 360 degrees panoramic video conference, voice sensitive camera movements, auto attendant, IVR, voice mail applications capability, organized way of managing the VM related storages in MS exchange, VM search and number planning based on any enterprise business needs. And this is just the tip of the iceberg! The essence of Lync are business productivity and cost savings!
My last 7 plus years of experience and expertise on OC, OCS and now on Lync, tells me that Lync is well positioned and suited to reduce and replace legacy telephony systems and generate huge cost savings by way of innovative technology and business models using Lync server. Having worked on OCS deep development areas, third party integrations, large scale deployments, huge developer community creations, business development and sales across enterprise and telecom markets, I can visualize the success an enterprise will have if they use Lync for their unified communication needs.
On the business side, I foresee a huge opportunity for partners and Lync community globally to build innovative applications around Lync, leverage the attractive enterprise licensing of Lync server, and demonstrate the cost savings for the business manger or CIO.
Would like to know more? I would be happy to work with your mangers and your IT team to see how the Team at Suyati Technologies can convert our expertise in MS Lync into an enterprise-wide communication solution.
About the Author
Gauri brings in 20+ years of rich experience in global business strategy and development, technology sales and consulting, and telecom operations. He started his career with the Indian Air Force as a commissioned officer in radars and telecommunications. His corporate career spans top-notch companies like Vodafone India, Tata Consultancy Services, Wipro Technologies, Upaid Systems, and Transhubs Consultants. Gauri has managed large accounts’ growth and top client relationships with Fortune 500 giants like Microsoft, Nokia, Ericsson, Vodafone etc. With focus on business consulting, global sales, technology and entrepreneurial assignments, he enables his companies to achieve leadership positions in their respective markets. As Senior Vice President – Business Development and Sales, he heads all strategic sales and global business development initiatives at Suyati Technologies.
Slow growth due to stringent cost-cutting initiatives and cost controls have been the after-effects of a grueling global recession that hit the IT industry way back in 2007. Slashing of IT budgets as per management directives, with increased focus on efficiency and productivity, became the agenda of IT Managers and Executives for all IT related projects.
However, 2011 showed signs of recovery with economic pundits such as European Commission on Economic and Financial Affairs predicting that the European GDP could rise by about 1.75% in 2012. The U.S economy, Goldman Sachs opines, is also on a growth trajectory with an estimated GDP as high as 3.6%. It is important, therefore, that CIOs move away from their “hanging-on” mode to gaining a competitive edge, as business grows.
CIOs ought to be able to align these growth needs to improved technology platforms, to not only create long-term value for stakeholders but to also provide improved customer experiences and generate value, through enhanced business intelligence provided to the management.
If they can foresee this growth wave, they can take strategic decisions and tactical steps to prepare IT for upcoming changes by focusing on the following areas:
- Improving IT governance maturity – create a set of predictable processes for assessing and prioritizing IT investments in programs, projects etc.
- Balancing the IT portfolio demand with other IT services – sound processes to gauge which projects need to be pursued and the order in which they would be deployed.
- Embracing the changing and distributed workforce – Online collaboration tools, cloud computing, SOA frameworks help human capital across boundaries work effectively for diverse projects
- Tapping into the power of enterprise data – IT can use approaches to benefit its infrastructure, platforms, ERP, CRM, BI and other core application suites that foster the ability to share common data structures and dictionaries
- Focusing on benefits realization – tracking metrics to gauge the value proposition on IT investments.
As an IT technology company, we firmly believe in the value of outsourcing. But we also know that businesses need flexibility, lower risk, and more options when outsourcing their IT work. Suyati offers traditional as well as customized, unique models of engagement that ensures every business does extend their IT profitably when they choose us as their IT outsourcing partner.
Source:
http://www.ihrim.org/Pubonline/Wire/Feb11/FiveWays_IT_WP.pdf
Software as a service (SaaS) or “on demand software” has become the common delivery model for business applications today. For instance, it serves as the prominent delivery model for business applications like CRM (Customer Relationship Management), MIS (Management Information System), HRM (Human Resource Management), ERP (Enterprise Resource Planning), CM (Content Managing), Service Desk Management etc. According to the IT research and analyst firm, Gartner, SaaS global spending will increase by 17.9% by 2015. This means businesses will increase their spending/investment on SaaS from $14.5 billion in 2012 to $ 22.1 billion in 3 years from now. The SaaS market in the Asia-Pacific zone is also expected to hit $ 934.1 million this year, up from $ 730.9 million last year.
Gartner also predicts that the overall SaaS market growth will be due to pure SaaS vendors (for instance, Salesforce.com) as well as major on-premises applications vendors like SAP and Oracle. In India, the SaaS market mainly addresses CRM, HR Payroll, ERM and Collaborative applications, of which CRM forms 32% and Collaborative applications 38% of the total SaaS revenue.
The rise in SaaS applications is mainly due to people’s familiarity with SaaS offerings, IT budget constraints, and SaaS growth compared to PaaS (Platform as a Service) offerings. SaaS products allow companies to reduce capital investment and licensing fees, and to pay based on actual usage.
As Suyati technologies, both our services and our product is geared take advantage of this growing trend. With flexible delivery models, and wide expertise and experience in technology and domains, our team is ready to create SaaS applications and services for your business needs.
Addressing the myths that surround the implementation of sustainability in your IT organization
Sustainability for IT businesses, though much discussed, is pretty challenging to operate, streamline and follow holistically. Sustainability of an IT organization would mean understanding the economic viability of such initiatives, while ensuring that growth is in tune with social and environmental requirements. If you wish to create a sustainable (Green and socially responsible) organization, read on. We have identified FOUR myths that need to be dispelled before you implement sustainability in your IT organization.
1. Sustainability has a precise formula – The truth is that sustainability is no easy task that can be obtained with well-defined, instant formulas. Rather, carving out a clear strategy for sustainability in an organization comes with painstaking efforts. And once these strategies are formed, the company should implement it in small units, not as a whole. Green IT focuses on energy efficiency and equipment utilization – so only you can decide the pace and the focus.
2. All we need for the implementation is available online – Tons of information are freely available online, but meticulously choose only that information that makes sense with respect to your company, your culture, and leverages your strength. Green IT proposes telecommuting to reduce equipment footprint and emission, but if your organization does not have a telecommuting culture in place, it is safe to ignore this – for the time being
3. Sustainability requires huge investments – While management focus, engagement, and sponsorship is critical for sustainability, it does not need huge investments. Training your employees to do simple things – turn off the AC, the monitor, and the fan before they leave, for example – can add up quickly. On the other hand, replacing existing monitors with energy efficient thin clients or using virtualization software to run multiple operating systems in one machine will need additional investment.
4. Sustainability can be implemented one department at a time: An IT organization without a clear strategic sustainability plan tends to react to regulatory compliance and reporting pressures. Reactive thinking happens when certain functions have attained sustainability in some circles of the organization, but fails when attempting to bring sustainability across the entire company.
Though implementing a green IT initiative is pretty challenging, creating a sustainable IT organization should be the goal of every IT business. In fact, as a global player, it is our prime responsibility towards our clients, employees, and partners.
Source: http://globaltext.terry.uga.edu/userfiles/pdf/Green.pdf
Outsourcing declined globally towards the end of 2011 and it was not a special phenomenon restricted to India. Global recession, economic instabilities, anti-globalization movements etc. were the causes of this downturn.
India’s IT services industry is heading towards a fervent recovery in 2012, primarily owing to economical growth and vigorous consumer response. The Indian IT product and services market is predicted to reach US $ 42.2bn by the year 2016 from $ 21.0bn now. Even as software and IT companies in India are getting back on track to reinforce this fact, they need to scale up their processes and methodologies to meet a new global mind-set.
In order to overcome potential or existing challenges, and to exceed expectations, Indian companies looking to provide outsourcing services need to do much more than just do what they have been doing every year. Understanding what businesses need now, and in the future, is the top priority for Indian outsourcing.
And what are those qualities we need to adopt in the coming years? Proactive action and working at innovating and providing all encompassing, value based services.
That’s exactly what we do at Suyati. Our aim is not just navigating through the requirements of today and the global trends of tomorrow, but shaping them and redefining them in order to ensure that our clients achieve their business objectives. Suyati’s engagement models and services include researching and implementing the best possible solution that would give maximum flexibility for our clients. Know more about our team at www.suyati.com
Hyderabad, India- Mar 24rd, 2012:- Suyati Technologies was a proud participant at the three day INDIASOFT 2012 International IT exhibition and conference, held at Hyderabad International Convention Centre from 21st to 23rd March, 2012. Chief Executive Officer for Suyati Group of Companies, Mr. Mukund Krishna; Product Manager Mr. Jagadeesh Kottarathil and Key Accounts Manager Mr. Stefan Klemm who attended the conference are thrilled at the outcome of their visit which they termed as ” a fruitful and highly encouraging” one . The response towards the time-tested DGT model and the writer management platform offered by Suyati has been overwhelming.
The conference which brought together business opportunities from across the globe has proved to be a huge success for Suyati in terms of entry into new and exciting markets and in showcasing our capabilities to the global fraternity as a whole.
Says Jag, Product Manager for Voraka, Suyati’s writer management solution – “IndiaSoft helped us to explore potential business opportunities for Voraka across various domains including travel & tourism, content marketing and enterprise content creation management etc. It provided ample opportunities to network with various representatives from North America, Australia, Africa, and European countries.”
His enthusiasm is reiterated by Key Accounts Manager for Suyati, Stefan Klemm “IndiaSoft is one of the biggest IT exhibitions in India and was a very good platform for us to explain our Services and Product. The growing interest of European companies was also visible as many representatives showed up to look for business opportunities and partnerships. Everything was highly organised and we look forward to be part of it again next year”.
The conference, which is more of a business networking event, was attended by nearly 400 IT services and global buyers from across 75 countries. It also saw more than 150 Indian IT companies, a significant rise from last year’s attendee list. Organised by Electronics and Computer Software Export Promotion Council (ESC), India’s apex trade promotion organization, INDIASOFT aims at creating a robust platform through which Indian and foreign participants can create mutually beneficial partnerships and alliances to enhance their standing in the global scenario.
“A marriage anniversary is the celebration of love, trust, partnership, tolerance and tenacity. The order varies for any given year!”
“Birthdays are good for you. Statistics show that the people who have the most, live the longest”
Yes, Suyati turns three today. When the day of our existence rolled around, we were not sure if we should mark the occasion as a Birthday (birth of a new idea 3 years ago) or as an Anniversary (marking a new beginning). So we thought – why not celebrate both!
The first three years for a business is the hardest as it grows through birth pains and growth pangs. The first three years needed trust, and partnership – between our team and our clients. But going forward, we believe the next few years will be all about love and tenacity. Love for new business ideas and thoughts, and tenacity as we aim to take Suyati to greater heights.
Suyati thanks its entire team of employees, clients, and partners and looks forward to celebrating more anniversaries and birthdays with new ideas and beginnings every single day.
Regards,
Mukund Krishna
Kochi, Kerala, INDIA, Hannover, GERMANY– Mar 12th, 2012
An article that appeared at a local daily (Hannoversche Allgemeine) in Hannover, Germany, featured Gauri Shankar Antarvedi (Sr. VP, Business Development and Sales), and Ramanan Ramamurthy (Manager, International Business), for Suyati Technologies. The article, in a lighter vein, provided a good insight into Gauri’s and Ramanan’s experiences in Hannover, Germany while there to attend the CeBit conference.
CeBit is a major annual-international event of the digital industry, the biggest of its kind, involving key players (more than 4000 companies as seen in 2011) from all over the globe. Some of the best deals and the most important business relationships have been sealed in the course of this event, since its inception, every year.
Below is an excerpt of the article (translated into English) that was featured in the German daily.
Nun,, very good friends’’ (“Well, very good friends”)
Gauri Shankar Antarvedi (left) joined the CeBIT conference in Hannover, Germany for the fourth time. He is Senior Vice President at a company called Suyati. Indeed a bigwig.
The company is specialized in the field of improving the efficiency of processes in the IT-Industry. However, in Hannover, he and Ramanan Ramamurthy (right), Manager for International Business, are travelling to a computer exhibition via city rail. It´s “Super” (German word for great) over here, he smiles in competition to the spring sunshine.
They are staying at a private exhibition room in Langenhagen – like they did in their previous visits. In the meantime the landlords have become “Very good friends”, says Antarvedi. He wants to benefit as much as possible from his trip to Europe. After the week at the CeBIT they go Cologne and then to Switzerland. Also there they look forward to making “good friends”.
Despite IT Offshoring savings showing a decline in recent years, several companies continue to go back to it. According to results from the sixth annual Offshoring survey conducted by the Center for International Business Education (CIBER) and the International Offshoring Research Network’s (ORN) Project at Duke’s Fuqua School of Business, average cost savings achieved by offshoring has declined consistently over the last five years. This is, in part, because only a few companies have an enterprise-wide sourcing strategy.
Despite the findings, almost half the companies surveyed were getting ready to ramp up offshoring initiatives in the next 3 years. The reason? Outsourcing IT operations to offshore service providers boosts organizational flexibility.
Mature offshore outsourcers provide increased organizational flexibility, and this jumped from 48% in 2010 to 66% in 2011. Respondents with existing offshore operations said that organizational agility was one of the driving forces behind their outsourcing decisions. What were these companies doing differently in order to attain that level of agility? Here are two important findings from the survey:
- Delivery Model Strategy: Ideally located delivery centers that maximize flexibility, even when faced with currency flexibility and infrastructure failure.
- Diverse outsourcing: Businesses chose to outsource a more varied range of activities, and were not hesitant to choose second-tier cities over global hotspots…this in turn, provided them with greater savings.
Companies now understand that outsourcing is not just about cost-cutting. A well-placed global sourcing strategy is part of the larger corporate growth strategy. And going forward, organizational flexibility will be critical for US businesses if they want to compete with their international rivals in emerging markets.
At Suyati, we understand that outsourcing is not just about cutting costs. Our Dedicated Global Team is committed to finding solutions that are flexible as well as cost-effective. With our primary delivery center in Kochi, a tier 2 city, our attrition rates are practically nil, while our employees enjoy a great standard of living at lesser cost.
So want the expertise, the cost savings and the flexibility that comes with having a Dedicated Global Team? Just call us!
Sources
http://www.cio.com/article/700906/Offshore_Outsourcing_Can_Boost_Agility?page=1&taxonomyId=3195
http://www.cio.com/article/660264/IT_Offshoring_Savings_Declined_for_Past_5_Years
CeBIT holds its rightful place as the digital industry’s biggest, most important international event, unrivalled in its role in sealing some of the best deals and business relationships ever. CeBIT showcases an exceptional mix of exhibitions, conferences, keynotes, corporate events, product presentations, discussions, speeches and launches. More than 4,200 companies from over 70 countries participated in CeBIT in 2011, including players such as Xerox, Canon, Epson, Siemens Enterprise Communications, HP and Motorola. 2011 CeBIT generated more than seven million business contacts in 45 hours, reinforcing CeBIT’s position as the most efficient marketing platform for establishing business contacts globally.
What will be exhibited at CeBit in 2012?
At Hannover, Germany, this year, companies can listen to world-class speakers from all over the world talk about the very latest digital trends, industry news and inspired innovations. CeBIT visitors will be treated to trending topics identified by leading think tanks. Big Data, Cloud Computing, Mobility and Social Media will receive special focus, under the all encompassing theme of, “Managing Trust – Trust and security in the digital world”. The CeBIT Security World and the Professional Data Center will showcase special solutions and concepts dedicated to these topics. All of CeBIT will display, and be woven together via a common thread with highly visible tie-ins based on the stated theme.
CEBIT Participants
CeBIT encompasses all genre of digital IT and telecommunications solutions for home and work environments. Hence, the participant groups will include users, consumers and business people from the IT/Telecom sectors, the wholesale/retail sector, skilled trades, banks, the services sector, government agencies, science, and technology lovers. Anyone who has a stake in the digital industry can arrive at CeBit, Germany, and compare notes on current industry developments and trends, check out product presentations, and build promising contacts and business leads.
An overview of CeBit’s 2011 Visitor Stats
- 339.000 visitors from over 180 nations
- 7 Mio. business leads
- 72% ratio of trade visitors with purchasing authority
- 500 CIOs from international corporations with
- 50 billion Euros worth of annual investment volumes
- Over 5.000 journalists and bloggers
- 100 economic and political delegations from across the globe
Suyati in CeBit
Ensuring deliverance to the ‘Trust’ placed in them by clients is central to Suyati’s work philosophy and a reflection of the 2012 CeBIT theme. The Dedicated Global Team Model that Suyati believes in, and the other equally efficient and flexible business models that the Suyati Team has developed and implemented successfully, facilitate businesses to collaborate with Suyati to ensure technological success and profitability.
At CeBit this March, Suyati looks forward to fostering lifelong business relationships with a worldwide clientele. Want to meet with us? Email our Sr. VP of Sales and Business Development, Gauri Shankar and our Manager, International Business, Ramanan Ramamurthy at info@suyati.com to fix a meeting. Meet with them directly at CeBit, in Hanover, Germany, anytime from 6th March to 10th March 2012, at the Hanover IT stall, Hall 6, Booth G 14.
Source:
http://www.vanguardngr.com/2012/01/german-chancellor-google-boss-to-open-cebit-2012/